DELTA GRAND OKANAGAN POSITIONING
Situated directly on Lake Okanagan, we positioned the Delta Grand Okanagan as the hotel that offers guests effortless connections to the best that this rapidly growing destination has to offer.
The Perfect Shore
The pillars we established for the positioning will be used to guide the messaging for the hotel, reinforcing the idea that guests are in the perfect place, both lakeside and cityside.
So Much Good To Connect To
The Delta Grand Okanagan takes every opportunity to make sure people can come together and strengthen the bonds between family, friends, and colleagues.
For Everything Kelowna
The Kelowna experience is distinctive, and distinctly contradictory. Bustling and relaxing. Secluded yet urban. Sophisticated yet laid back. The Delta Grand Okanagan lets guests effortlessly tap into and enjoy all these wonderful contrasts.
Definitely Local
The Delta Grand Okanagan is always able to offer accurate, up-to-the minute insider knowledge to our guests about where to go and what to experience.
The positioning provided the hotel with everything they needed to roll out refreshed collateral and renew their social presence, and establish themselves as a must-visit hub and not get lost as the city grows around them.