MARRIOTT BONVOY CAMPAIGN: TYPE OF TRAVELER

These days, travelers are looking for unique experiences—on and off property. And they're looking for hotels that cater to their particular interests; hotels that are attuned to their travel needs. As an extension of the Marriott Bonvoy “Where Can We Take You?” campaign, we created the Traveler campaign to target travelers seeking a specific type of stay or guest experience. Focused on Weddings, Social Events, Youth Sports, Resorts, and Family Travel, these mini-campaigns were refreshed every quarter and consisted of display, email, search, social, and video components.

Where Can We Take You?

Marriott Bonvoy Skier Advertisement with Man Having a Great Time on the Slopes

Digital Ad

Social Media Carousel Ads

Marriott Bonvoy traveler campaign ad of a family at a beach resort

Marriott Bonvoy traveler campaign ad of a wedding couple

Marriott Bonvoy traveler campaign ad of a father and child hiking

Marriott Bonvoy traveler campaign ad of a couple hiking

Marriott Bonvoy traveler campaign ad of a family at a resort in Orlando Florida

Marriott Bonvoy traveler campaign ad of a family riding a minibike

Social Media Banner Ads

Marriott Bonvoy traveler campaign landing page headlines and cover imagery

Landing Pages

Marriott Bonvoy traveler campaign animated banner ad of family vacation moments

Marriott Bonvoy traveler campaign ad of a couple embracing on a lake

Marriott Bonvoy traveler campaign ad of a youth hockey team

Marriott Bonvoy traveler campaign ad of a woman on the water in Hawaii

Marriott Bonvoy traveler campaign ad of a family on a minibike

Marriott Bonvoy traveler campaign ad of a family skiing

Marriott Bonvoy traveler campaign ad of friends enjoying drinks at a ski resort

Marriott Bonvoy traveler campaign ad of friends enjoying beverages at a ski resort

Marriott Bonvoy traveler campaign ad of a family hiking

Marriott Bonvoy traveler campaign ad of a youth basketball game

Marriott Bonvoy traveler campaign ad of a youth baseball team huddle

Marriott Bonvoy traveler campaign ad of a youth lacrosse player running

Marriott Bonvoy traveler campaign ad of a soccer team

Digital Banner Ads

Campaign Segments

Marriott Bonvoy traveler campaign girl enjoying a popsicle

Family

Marriott Bonvoy traveler campaign ad couple at a beach resort in Hawaii

Resorts

Marriott Bonvoy traveler campaign ad woman on a ski lift

Ski

Marriott Bonvoy traveler campaign ad friends enjoying a hotel dinner

Social Catering

Marriott Bonvoy traveler campaign ad wedding couple

Weddings

Youth Sports

Services provided:

Audience Segmentation / Guest & Customer Personas / Advertising Campaign Development / Marketing Collateral / Design & Art Direction / Copywriting / Website Design / Email Campaigns / Paid Social Media Campaigns / Video Production & Scriptwriting / Asset & Content Library Development (Photo & Video)

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